What Counts as a Discount in Airship?
In Airship, a discount is any price reduction applied to a line item, bundle, or total proposal. Common examples include:
Membership savings
Promotional or seasonal discounts
Manual goodwill adjustments
Financing-related incentives
Rebates (instant or chase‑down, when configured)
Each of these can be displayed clearly so homeowners understand why they’re saving, not just that they’re saving.
Where Discounts Appear in a Proposal
Airship is designed to surface discounts at the moments that matter most in the sales conversation.
1. Line‑Item Level
Discounts can be applied directly to individual items, showing:
Original price
Discount amount or percentage
Adjusted price
This is ideal for:
Membership pricing
Item‑specific promotions
Transparent comparisons between options
2. Estimate or Package Level
When discounts apply to the full solution, Airship displays them at the estimate level, helping homeowners see total savings without cluttering each line item.
This works well for:
Limited‑time promotions
Bundle savings
Manager‑approved overrides
3. Proposal Summary View
At the proposal summary level, Airship highlights:
Total savings
Final investment
Clear before‑and‑after pricing
This reinforces value and prevents confusion at decision time.
Membership Discounts
Membership discounts are one of the most common and powerful discount types in Airship.
When membership pricing is enabled:
Member prices can be displayed alongside standard pricing
Savings are clearly called out in the proposal
Homeowners can see immediate value when a membership is added
This makes it easy for Comfort Advisors to:
Sell the membership and the job in the same conversation
Justify pricing with built‑in savings
Avoid manual calculations or explanations
Rebates vs. Discounts
While rebates and discounts both reduce cost, Airship treats them differently for clarity.
Discounts reduce the price immediately
Rebates can be shown as:
Instant (applied at time of sale)
Chase‑down (credited after submission)
By separating these visually, homeowners understand exactly what they’re paying today versus what they’ll receive later, building trust and reducing post‑sale confusion.
Permissions & Control
Airship gives you control over who can apply and edit discounts:
Admins manage discount structure and templates
Sales Managers can approve or configure discount rules
Field users apply only what they’re permitted to use
This ensures:
Consistent pricing
Fewer margin surprises
Cleaner reporting
Best Practices for Displaying Discounts
To get the most value out of discounting in Airship:
Avoid stacking confusion: Keep the number of discounts reasonable and easy to follow
Show value, not just price: Pair discounts with solution benefits
Use summary reinforcement: Let homeowners see total savings at the decision point
Train for consistency: Align your team on when and how discounts should be used
Why It Matters
Well‑displayed discounts don’t just lower prices, they increase confidence. By showing savings clearly and consistently, Airship helps your team:
Build trust with homeowners
Reduce pricing objections
Close faster with fewer follow‑up questions
When discounts are easy to understand, decisions are easier to make.